9/1 Apple Keynote+

Winterherz

New Member
Official websites
iPod Touch
iPod Shuffle
iPod Nano
Apple TV


LIVE KEYNOTE COVERAGE
Source: CNET

New so far:

--iPod Shuffle design that's a return to the old style with buttons on the device
--iPod Nano with multitouch
--Thinner iPod Touch with the iPhone 4 technology
--New iTunes 10 with social-networking music features
--New smaller cloud-based Apple TV

Ipod Shuffle



- The new Shuffle is a square with the old button navigation, but smaller than the second-gen model.
- Has a clip, speakable playlists like last model, Genius mixes, and VoiceOver to tell you what song or artist you're listening to. 15 hours of battery.
- Comes in five colors: blue, pink, green, orange. Price is $49 for 2GB.




Ipod Nano


The controls appear over album covers while a song is playing. You can swipe left and right, and hold to get back to the home screen. There's also an accelerometer, the screen will rotate if you turn it upside down, he shows us.

The Nano comes in seven colors, including a Product Red version. $149 for 8GB, $179 for 16GB.





Ipod Touch

The new one is thinner than the old one. It has, as expected, the retina display from the iPhone 4. Also inside, the A4 chip, 3 axis gyro, iOS 4.1 with GameCenter, and front-facing camera with FaceTime. Plus HD video recording on the rear camera. 40 hours of battery while playing music. Like the iPhone, you can edit movies with iMovie app right on the iPod Touch.

Three models: 8Gb for $229, 32GB for $299, and 64Gb for $399. All models available next week, but you can preorder today.


We're watching typical Apple-y ads for iPod Nano, a separate one for iPod Touch.




iTunes 10


It's also getting a new logo. "We thought it was appropriate since iTunes will surpass sales of CDs in the U.S. it's time to ditch the CD in the logo," he says. New list view feature. When looking at albums, a hybrid view. If you have 5 songs in same album it shows you album artwork.

One of the biggest things they focused on with this was discovery, according to Steve. People want to know what friends are listening to, what concerts their going to, what are artists doing. In iTunes 10 new thing called Ping. A social network for music. It's Facebook and Twitter meet iTunes. It's built into iTunes so you can follow friends and artists and see what music theyr'e talking about, listneing to and downloading.


Ping is a menu item in iTunes on the left hand nav bar. You get a custom chart of songs and albums to see the top things the people you follow are downloading.


Ping Tab. You can follow people and be followed, he says. Most artists will say people can follow them. Regular people can allow anyone to follow them too. You have the option if you want to approve every one of your followers. You can set up a "circle of friends" of people you're OK with following you. There's 160 million potential followers/people you can follow out there already using iTunes. You can also preview songs and buy them right from a page where someone has shared them. Ping is not just on your computer, it's also on the iPhone and iPod Touch.


Yo-Yo Ma. Ther's a new button in the iTunes app for those devices. Just click Ping to launch it. ITunes 10 available starting today.




Apple TV

Apple TV came out four years ago. We've sold a lot, but it's never been a huge hit. Neither has a competitive product, he says. What have we learned? A lot, he says. People want Hollywood movies and TV shows whenever they want them. "They don't want amateur hour. They want professional content." And they want it in HD. They don't want a computer on their TV, he says. Widescreen TVs are for entertainment, not another computer. "It's a hard one for people in the computer industry to understand." People also don't want to manage storage, he says. And they don't want to have to sync to a computer. "Most people don't want to have to think about what that is." It's different than what other companies think, Steve says. Something new today: it's about a quarter of the size of the old Apple TV.

It's small and black and palm-sized. Power supply is built in, no power brick.


One HDMI connector and Ethernet, and WiFi. Has its own remote. All HD content. And everything is rental only. NO purchases on Apple TV from now on. That eliminates the storage issue if your'e renting not storing. First-run HD movies for $4.99 available to rent. TV shows were too expensive, he says. Now rentals are 99 cents each. Not all studios wanted to do this, he says. ABC and Fox signed up first. "We think the rest will see the light and get on board with us." You can stream Netflix to the device if your'e already a customer. Also watch anything on YouTube, see photos from Flickr and MobileMe


- Netflix, YouTube, Flickr...
- You can see Rotten Tomatoes ratings right on screen as you're browsing for what to watch.


- TV UI
- You can select Favorite TV Shows, and it will show you unwatched episodes from each show.
- "This is by far the best implementation of Netflix," says (totally unbiased) Steve.
- Airplay is coming in November. One of the things you can do with that is stream content from iOS device to Apple TV.


- While watching a movie on iPad, a button will come up and ask you where you want to stream it to. You can pick Apple TV and the stream instantly switches to that device.


- Airtunes streams from iPad
- Users didn't like $229 price, he says. So the new price is $99.
- Available in "4 weeks" but you can preorder it today, he says.
- He's running through the announcements so far today. Ping "is going to be really popular, very fast," he predicts.


- Apple TV remote
- We started music stuff because "we love music," Steve says. Even though we're more successful, that hasn't changed. So we asked one of our favorite musical artists to perform.
- Coldplay: Oh we do get one more song, "Viva La Vida." He credits iTunes with making it a hit.




iPod nano first hands-on!
Apple TV (2010) first look / hands-on!
iPod shuffle first hands-on!
[YOUTUBE]fpFAP05m-jY[/YOUTUBE] [YOUTUBE]kCo-oPJ-OFk[/YOUTUBE]
 

Vestras

Retired
IMHO all of it just looks like Apple had no new ideas and just took some ideas already implemented in other stuff and implemented it into their own. (iPod Nano Touch/iTunes 10 social features, etc.)
 

Lyerae

I keep popping up on this site from time to time.
Hey, maybe they fixed the preformance issues in the new iTunes!

Also, Apples website is lagging like hell.
 

Icyculyr

I'm a Mac
Ah this is so awesome. Looks like I've been beaten to this post :p

Man that unigine game demo looked pretty amazing, I've never seen graphics like that on any portable device yet alone a phone lol.
IMHO all of it just looks like Apple had no new ideas and just took some ideas already implemented in other stuff and implemented it into their own. (iPod Nano Touch/iTunes 10 social features, etc.)
Who already made a multi-touch iPod Nano like device? Or even iTunes 10 social features? (Genuine questions)

EDIT:
Lol, check these two ads out:
http://www.apple.com/ipodnano/#ad
http://www.apple.com/ipodtouch/gallery/#ad
 

sqrage

Moderator
Staff member
I am definitely getting that ipod touch some time in the future since I lost/got stole of my old one.

The nano is just hilarious... cmon, seriously? Pretty sure people who get nanos like physical buttons, I know I would if I were getting one... It looks pretty ridiculous too.
 

Icyculyr

I'm a Mac
I like the Nano, I'd buy one if I didn't have an iPhone and wasn't going to buy an iPod Touch 4 instead of the iPhone 4.
I was amazed by the quality of the stream.

The products look nice as usual too, no doubt expensive.
Yeah the stream was great. Not too expensive imo, Shuffle is $49 for the 2GB model, Nano $149 for the 8GB or $179 for the 16GB, iPod Touch starts at $229 for the 8GB model, and the iTV is $99.
 

Icyculyr

I'm a Mac
I missed most of the prices, those aren't bad at all for Apple!
Yeah, I'm interested in the Apple TV. Although, my mum will be :banghead::mad::eek::banghead::confused::mad::mad: that bought the 160GB ATV for ~$300 (AU) about 9 months ago, or so.
 

Romek

Super Moderator
Staff member
> Users didn't like $229 price, he says. So the new price is $99.
I wish they could do that on all their products... :(
 

Icyculyr

I'm a Mac
If you haven't already and own an iPod Touch or iPhone capable of running it, download the Epic Citadel demo, I've never seen graphics so beautiful, and this is on a 3GS, not even with the retina display!

They are comparable to PC graphics! Like really good quality, textures, shadows, light, everything, I'm gobsmacked!
 

sicpher

New Member
If you haven't already and own an iPod Touch or iPhone capable of running it, download the Epic Citadel demo, I've never seen graphics so beautiful, and this is on a 3GS, not even with the retina display!

They are comparable to PC graphics! Like really good quality, textures, shadows, light, everything, I'm gobsmacked!
The demo looked like something that came out of fable, every pixel well spent. i wonder if android based phones have this caliber of games
 

ElderKingpin

Post in the anime section, or die.
nice keynote.. in time for my birthday :D! And the ipod now outsells the DS and PSP :eek:! Kinda disappointed with the nano
 

Wiseman_2

Missy wants blood!
I don't really see the point in Apple TV. Everything being rental-only means that if it gets used often, it's gonna cost quite a lot in the long run, and you won't be able to view stuff again once it's expired. Youtube, Flickr and Netflix are already available on lots of other platforms that most people probably have in their homes already, so having yet another device for that seems a bit of a waste of money.

Ipod Touch doesn't actually look too bad, HD recording and movie editing sounds pretty good. The only two problems are the price point, which, like all Apple products, is over-inflated, and the fact that it ties you into using iTunes. It is the one thing that really puts me off getting an iPod, because all my music is on CDs and ripping it into iTunes into mp3 format, then syncing to your device takes a ridiculously long time, whereas with my current device, I can rip to my hard drive then onto my player in a few minutes without any fuss. Plus, the audio quality of an iPod is simply not what I would expect for the price.
 

Romek

Super Moderator
Staff member
> If you haven't already and own an iPod Touch or iPhone capable of running it, download the Epic Citadel demo...
The graphics in that demo are absolutely incredible. <3
 

Winterherz

New Member
it It is the one thing that really puts me off getting an iPod said:
are u kidding? what I do is, for 20 songs
I convert, then open iTunes and transfer the songs directly to iPod. This will take no less than 2 minutes if u manually configure(disable auto sync) the iPod
 

Icyculyr

I'm a Mac
I don't really see the point in Apple TV. Everything being rental-only means that if it gets used often, it's gonna cost quite a lot in the long run, and you won't be able to view stuff again once it's expired. Youtube, Flickr and Netflix are already available on lots of other platforms that most people probably have in their homes already, so having yet another device for that seems a bit of a waste of money.

Ipod Touch doesn't actually look too bad, HD recording and movie editing sounds pretty good. The only two problems are the price point, which, like all Apple products, is over-inflated, and the fact that it ties you into using iTunes. It is the one thing that really puts me off getting an iPod, because all my music is on CDs and ripping it into iTunes into mp3 format, then syncing to your device takes a ridiculously long time, whereas with my current device, I can rip to my hard drive then onto my player in a few minutes without any fuss. Plus, the audio quality of an iPod is simply not what I would expect for the price.
I'll definitely get an Apple TV, rent HD movies on demand -- I like. I'll still buy BluRay movies though and find a way to rip them onto my Mac and then stream them (likely down to 720p) to the Apple TV.

I'm pretty sure they make very little money on the base iPod Touch, I think the previous costs them like ~$130 without marketing, etc., now it has two cameras, a retina display, the A4, etc. I'm sure they aren't making too much money on it. I believe they make their money on the higher end models.
 

Icyculyr

I'm a Mac
> If you haven't already and own an iPod Touch or iPhone capable of running it, download the Epic Citadel demo...
The graphics in that demo are absolutely incredible. <3
Yeah I know, the graphics are just amazing. It doesn't look as good on the iPad as it does on the 3GS but the difference is almost unnoticeable, likely due to the difference in PPI.
 
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