Sci/Tech Facebook Admits Its Ads Are Too Annoying

tom_mai78101

The Helper Connoisseur / Ex-MineCraft Host
Staff member
Reaction score
1,310
For years, Facebook’s leaders have claimed that its useful and wildly popular service could target ads so well they wouldn’t be out of place in a stream of updates from a person’s friends and family. On an earnings call in May, founder Mark Zuckerberg said that even as his company increased the number of ads on the service, people still reported “satisfaction with all content, including ads.”

But today the company admitted that its ad targeting technology needs work. A blog post by Hong Ge, a manager in charge of ads in the company’s news feed, says:

“We are currently working on some updates to the ads algorithm to improve the relevance and quality of the ads people see.”

Those changes are said to be happening over “coming weeks”. They will involve the company paying more attention to signals from people that have been shown an ad that is irrelevant, such as them clicking the “report” or “hide” links on Facebook’s ad units.

Read more here.
 
General chit-chat
Help Users
  • No one is chatting at the moment.
  • jonas jonas:
    That sounds like fun!
    +1
  • The Helper The Helper:
    it was a blast!
  • The Helper The Helper:
    I am going to post the Youtube of the investigation in the forums when it is ready
    +1
  • jonas jonas:
    cool!
  • vypur85 vypur85:
    Sounds cool TH.
  • tom_mai78101 tom_mai78101:
    I was on a Legend of Zelda marathon...
  • tom_mai78101 tom_mai78101:
    Am still doing it now
    +1
  • jonas jonas:
    which one(s) are you playing?
  • jonas jonas:
    I played a little bit of the switch title two weeks ago and found it quite boring
  • The Helper The Helper:
    just got back from San Antonio this weekend had the best Buffalo Chicken Cheesesteak sandwhich in Universal City, TX - place was called Yous Guys freaking awesome! Hope everyone had a fantastic weekend!
    +1
  • The Helper The Helper:
    Happy Tuesday!
  • The Helper The Helper:
    We have been getting crazy numbers reported by the forum of people online the bots are going crazy on us I think it is AI training bots going at it at least that is what it looks like to me.
  • The Helper The Helper:
    Most legit traffic is tracked on multiple Analytics and we have Cloud Flare setup to block a ton of stuff but still there is large amount of bots that seem to escape detection and show up in the user list of the forum. I have been watching this bullshit for a year and still cannot figure it out it is drving me crazy lol.
    +1
  • Ghan Ghan:
    Beep boop
    +1
  • The Helper The Helper:
    hears robot sounds while 250 bots are on the forum lol
  • The Helper The Helper:
    Happy Saturday!
    +1
  • The Helper The Helper:
    and then it was Thursday...
    +2
  • tom_mai78101 tom_mai78101:
    And then Monday
    +1
  • The Helper The Helper:
    I got the day off today!
    +1
  • tom_mai78101 tom_mai78101:
    How...? (T-T)
  • The Helper The Helper:
    I took the day off. I work for myself so I can do that.
    +1
  • Varine Varine:
    Well I'm already over summer
  • jonas jonas:
    varine! good to see you
  • jonas jonas:
    what's going on, what's got you going
  • The Helper The Helper:
    good to see you varine hope you are well my friend

    The Helper Discord

    Members online

    No members online now.

    Affiliates

    Hive Workshop NUON Dome World Editor Tutorials

    Network Sponsors

    Apex Steel Pipe - Buys and sells Steel Pipe.
    Top