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The Xbox maker recently expressed its concerns to the UK’s Competition and Markets Authority (CMA), stating that Apple’s stringent rules make it nearly impossible to offer Xbox Cloud Gaming on iOS (via MacRumors).
The CMA is currently investigating mobile browsers and cloud gaming services, seeking input from industry players. In late July, Microsoft responded to this inquiry, highlighting that while Apple technically permits cloud gaming apps, the existing regulations impose significant challenges that are difficult to overcome.
One of Microsoft’s primary grievances revolves around Apple’s App Store policies, which mandate that all subscriptions and features available on iOS devices must be offered through in-app purchases.
Microsoft argues that this requirement is not feasible for cloud gaming services. Unlike other types of content, cloud gaming requires a consumption model where users can purchase content on other platforms and then play it on iOS devices. However, Apple’s rules currently prohibit such an arrangement.
The tech company also points out that Apple’s 30% commission fee on in-app purchases makes it “impossible” to monetize Xbox Cloud Gaming on iOS. Microsoft claims that this fee structure is neither economically sustainable nor justifiable for its cloud gaming service.
Apple’s high commission, coupled with the need to use its in-app purchase system, places significant financial strain on cloud gaming providers, leading Microsoft to forgo bringing its service to iOS.
www.iphoneincanada.ca
The CMA is currently investigating mobile browsers and cloud gaming services, seeking input from industry players. In late July, Microsoft responded to this inquiry, highlighting that while Apple technically permits cloud gaming apps, the existing regulations impose significant challenges that are difficult to overcome.
One of Microsoft’s primary grievances revolves around Apple’s App Store policies, which mandate that all subscriptions and features available on iOS devices must be offered through in-app purchases.
Microsoft argues that this requirement is not feasible for cloud gaming services. Unlike other types of content, cloud gaming requires a consumption model where users can purchase content on other platforms and then play it on iOS devices. However, Apple’s rules currently prohibit such an arrangement.
The tech company also points out that Apple’s 30% commission fee on in-app purchases makes it “impossible” to monetize Xbox Cloud Gaming on iOS. Microsoft claims that this fee structure is neither economically sustainable nor justifiable for its cloud gaming service.
Apple’s high commission, coupled with the need to use its in-app purchase system, places significant financial strain on cloud gaming providers, leading Microsoft to forgo bringing its service to iOS.
Microsoft Slams Apple’s 30% Fee, Calls it a Barrier for Xbox Cloud Gaming on iOS • iPhone in Canada Blog
Microsoft has shed light on why its Xbox Cloud Gaming service is absent from iOS, despite Apple’s allowance for cloud gaming apps on the App Store.
www.iphoneincanada.ca
