Gaming GameStop CEO Ryan Cohen fuels speculation retailer will invest its $4.6 billion cash pile in Bitcoin

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Could video game retailer GameStop morph into a Bitcoin play just like Microstrategy?

An untitled February 8 post by CEO Ryan Cohen simply depicting him standing next to Michael Saylor, who transformed his software company into a levered play on the price of BTC tokens, sparked speculation GameStop might diversify its cash pile into the digital currency.

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On Thursday, CNBC reported three informed sources saying the company was interested in investing in alternative asset classes.

These include crypto and BTC in particular, which has risen from around $60,000 to $100,000 in the past six months.

 
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