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A new study suggests that OpenAI’s GPT-3 can both inform and disinform more effectively than real people on social media. The research, published in Science Advances, also highlights the challenges of identifying synthetic (AI-generated) information, as GPT-3 can mimic human writing so well that people have difficulty telling the difference.
The study was motivated by the increasing attention and interest in AI text generators, particularly after the release of OpenAI’s GPT-3 in 2020. GPT-3 is a cutting-edge AI language model that can produce highly credible and realistic texts based on user prompts. It can be used for various beneficial applications, such as translation, dialogue systems, question answering, and creative writing.
However, there are also concerns about its potential misuse, particularly in generating disinformation, fake news, and misleading content, which could have harmful effects on society, especially during the ongoing infodemic of fake news and disinformation alongside the COVID-19 pandemic.
“Our research group is dedicated to understanding the impact of scientific disinformation and ensuring the safe engagement of individuals with information,” explained study author Federico Germani, a researcher at the Institute of Biomedical Ethics and History of Medicine and director of Culturico.
“We aim to mitigate the risks associated with false information on individual and public health. The emergence of AI models like GPT-3 sparked our interest in exploring how AI influences the information landscape and how people perceive and interact with information and misinformation.”
The study was motivated by the increasing attention and interest in AI text generators, particularly after the release of OpenAI’s GPT-3 in 2020. GPT-3 is a cutting-edge AI language model that can produce highly credible and realistic texts based on user prompts. It can be used for various beneficial applications, such as translation, dialogue systems, question answering, and creative writing.
However, there are also concerns about its potential misuse, particularly in generating disinformation, fake news, and misleading content, which could have harmful effects on society, especially during the ongoing infodemic of fake news and disinformation alongside the COVID-19 pandemic.
“Our research group is dedicated to understanding the impact of scientific disinformation and ensuring the safe engagement of individuals with information,” explained study author Federico Germani, a researcher at the Institute of Biomedical Ethics and History of Medicine and director of Culturico.
“We aim to mitigate the risks associated with false information on individual and public health. The emergence of AI models like GPT-3 sparked our interest in exploring how AI influences the information landscape and how people perceive and interact with information and misinformation.”
Artificial intelligence can seem more human than actual humans on social media, study finds
A new study suggests that OpenAI's GPT-3 can both inform and disinform more effectively than real people on social media. The research, published in Science Advances, also highlights the challenges of identifying synthetic (AI-generated) information, as GPT-3 can mimic human writing so well that...
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