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BERLIN (Reuters) - A steady slide in beer consumption in Germany was stopped cold last year thanks to warmer weather, the federal statistics office said Monday.
German brewers sold 98.2 million hectolitres of beer last year, down by just 0.1 percent in 2011 after dropping by an average of two percent every year since 2006. Beer consumption in Germany had fallen in all but two of the last 10 years.
Despite Germany's reputation as a nation of beer lovers, young people are turning away from the national beverage in favour of other non-alcoholic beverages, brewers say.
Read More: http://news.yahoo.com/german-beer-drinking-slide-stopped-warm-weather-164542553.html
German brewers sold 98.2 million hectolitres of beer last year, down by just 0.1 percent in 2011 after dropping by an average of two percent every year since 2006. Beer consumption in Germany had fallen in all but two of the last 10 years.
Despite Germany's reputation as a nation of beer lovers, young people are turning away from the national beverage in favour of other non-alcoholic beverages, brewers say.
Read More: http://news.yahoo.com/german-beer-drinking-slide-stopped-warm-weather-164542553.html