News Google and Bing put nonconsensual deepfake porn at the top of some search results

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Google and other search engines include nonconsensual deepfake porn in top image search results alongside tools that advertise the ability to create such material.

Nonconsensual deepfake pornography is just a click away on popular search engines like Google and Microsoft’s Bing.

Deepfake pornography often grafts a person’s face into a real pornographic scene — for example, a famous woman’s face will be “swapped” with an adult star’s face, making it appear that the famous woman is nude or engaged in a sexual act.

NBC News found that deepfake pornographic images featuring the likenesses of female celebrities were the first images Google and other top search engines surfaced in searches for many women’s names and the word “deepfakes,” as well as general terms like “deepfake porn” or “fake nudes.” The searches were conducted with safe-search tools turned off.

Legal experts, advocates and victims say nonconsensual deepfake porn has grown into a crisis, and they’re asking tech platforms to step up where laws and law enforcement have yet to take action. A growing number of states have enacted or introduced laws to govern the use of deepfakes, particularly in elections, but nonconsensual deepfake porn has only continued to spread.

 
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